I'm in the Kaldi's Coffee Cafe & Bakery in Kirkwood, and wondering how exactly local events get broadcast to local communities.
Newspaper subscriptions don't reach many people under 30. The same problem exists for the local news stations, and both of these mediums require that you be watching or reading at the right time.
The free weeklies and the Riverfront Times are good sources, as most everyone knows the RFT carries bands and nightclub information.
Other sources include TownPlannerSTL, which is the online version of that calendar you receive in the mail.
And of course, signs in the local communities still make for excellent advertising.
None of that seems adequate to me, but then I call friends in New York and California to look up information about St Louis on the Internet when I'm out. I don't think that's typical behavior. I guess the bridge between local internet search and traditional marketing has a long way to go.
Maybe those Wikimaps will do the trick.